What just happened? The subscription model has proven wildly successful in the world of entertainment, but can information technology be practical to other areas of our lives? Taco Bong aims to find out as the fast nutrient eating house chain has launched a digital taco subscription service that allows members to redeem a gratuitous taco each day for xxx consecutive days.

Subscribers can cull from one of seven different tacos including the crunchy taco, crunchy taco supreme, soft taco, soft taco supreme, spicy potato soft taco, Doritos locos tacos and the Doritos locos tacos supreme.

The Taco Lover'southward Pass is priced at $10 and can be purchased by Taco Bell rewards programme members.

Taco Bell tested the thought in Tucson, Arizona, in September 2022, and found that 20 percent of participants were new to the Taco Bell rewards program. An boosted 20 percentage renewed for a second time, with the fan favorite taco being the Doritos locos tacos supreme.

Food-based subscription services are a risky proffer. If you're anything like me, eating the aforementioned nutrient every day is a surefire style to grow tired of it and non want information technology once again for months or even years at a fourth dimension.

On the flip side, every bit Taco Bong discovered during its trial run, it'southward a solid way to boost rewards program participation. What'due south more than, those who come in to redeem their costless taco are likely as well going to buy additional menu items at regular price, thus boosting overall sales. And for those that subscribe simply but use it a time or ii a calendar month, well that's a win for Taco Bong, too.

What are your thoughts? Are subscriptions getting out of hand or do you similar the flexibility they afford, regardless of what category they fall into?